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Referrals

marketing and referrals

Do you prefer to defer or refer?

I personally love a referral and giving/receiving referrals are very much part of my marketing strategy. I like to make them where I can, and I like to receive them too. For many of us B2B small business owners, referrals (including WOM and intros) are the main way we grow and are the main source/lead source… Read more

referrals for marketing

Referrals for your business

For a lot of businesses, both b2c and b2b, referrals and WOM are popular and vital ways that businesses get new business. Friends of friends or introductions or connections at networking. A referral is “an act of referring someone or something for consultation, review, or further action.”

When it comes… Read more