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measuring your marketing

Measuring customer satisfaction

Do you test your customer’s satisfaction levels?

When was the last time you tested your marketing?

What do I mean by this? What I mean is have you put yourselves in your prospect’s and in your customer’s shoes and stress tested your marketing and does it work? For example, your businesses buying process/es, their user journey when searching and conversing… Read more

Measuring your marketing – what to measure, why and what it will tell you

As with any marketing activity or task, marketing isn’t just a tick box and it isn’t something to do within your business just because. Measuring your marketing for results, sales, progress, ROI and so on is important of course, but you will only do this if you see a benefit, so what should you measure and… Read more