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Marketing strategy and plan

marketing strategy and plan

The top 5 things you should have in your marketing strategy for 2024!

What is a marketing strategy and plan?

This living document consists of:


• Objective setting

• Defining the messaging

• Defining the strategy

• Defining the target audience


• Developing the tactics

• Implementing and evaluating

Why do you need a plan and a strategy?

The strategy piece… Read more