So the GDPR has been with us nearly two years. In the beginning there was a flurry of emails demanding consent and people panicking that they would no longer be able to contact their customers. Yet the actual purpose of the new legislation was often overlooked or unclear. Data, according to… Read More »Guest blog – Why do we have the GDPR?
So, you have sent an email or a few asking clients and contacts on your database (current data, prospects, lapsed) to consent. Some will not have responded. So, what are your options? Can I keep contacting them after the 25th May has passed? (using a tool like Mailchimp) If they… Read More »What next? Options after sending your consent request sign-up email?