Who remembers playing pin the tail on the donkey at children’s parties? I don’t recall whether I was particularly good at this game or not, but I enjoyed it nevertheless and I remember it being very popular back in the day. So why am I telling you this? When I… Read More »Ask yourself Why first
Pinpoint’s Blog – The Talking Point
Download our latest advice and tips on marketing your business here! Should I carry on marketing? How do I pivot my business? Should I be discounting Should I stop marketing? How do I market myself now? All valid questions and we have the answers, well most of them anyway!
Regardless of which of the cloud based email marketing sites or CRM integrations you will be using, it is important to know why you are sending emails, what to include and what to be mindful of. Email marketing sometimes has a bad press when it comes to SPAM and those… Read More »How and why use email marketing?
This blog looks at: Why have a marketing budget? How to help your cash flow Methods to budget setting and price setting Pricing today Why have a budget? Setting your pricing and your marketing budget should be part of your marketing plan which in turn should be part of your… Read More »How to get your pricing right and set your Marketing Budget!
So the GDPR has been with us nearly two years. In the beginning there was a flurry of emails demanding consent and people panicking that they would no longer be able to contact their customers. Yet the actual purpose of the new legislation was often overlooked or unclear. Data, according to… Read More »Guest blog – Why do we have the GDPR?
Is it change for the good? By this I do not mean that there is anything good about the terrible health crisis and I wish everyone reading this all the best and I hope you all remain well and healthy. What I do mean is could there be something positive… Read More »There is another C word making a name for itself! Not Corona or Covid but change!
It all feels a bit like things are going down the toilet personally and business wise and it is all a bit cr#p! I am not here to make light of things, but maybe to inject a bit of humour, but here to also help and support you where I… Read More »Let’s not roll over but let’s roll on ….
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