This blog looks at: Why have a marketing budget? How to help your cash flow Methods to budget setting and price setting Pricing today Why have a budget? Setting your pricing and your marketing budget should be part of your marketing plan which in turn should be part of your… Read More »How to get your pricing right and set your Marketing Budget!
Pinpoint’s Blog – The Talking Point
So the GDPR has been with us nearly two years. In the beginning there was a flurry of emails demanding consent and people panicking that they would no longer be able to contact their customers. Yet the actual purpose of the new legislation was often overlooked or unclear. Data, according to… Read More »Guest blog – Why do we have the GDPR?
Is it change for the good? By this I do not mean that there is anything good about the terrible health crisis and I wish everyone reading this all the best and I hope you all remain well and healthy. What I do mean is could there be something positive… Read More »There is another C word making a name for itself! Not Corona or Covid but change!
It all feels a bit like things are going down the toilet personally and business wise and it is all a bit cr#p! I am not here to make light of things, but maybe to inject a bit of humour, but here to also help and support you where I… Read More »Let’s not roll over but let’s roll on ….
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Firstly, may I start by saying this piece isn’t meant to cause alarm or be in any way scare mongering. Secondly, this piece is aimed at those that are self-employed and for small businesses. Hopefully you will take these practical and genuine tips for what they are worth. Note not… Read More »How to keep your business marketing going from home?
For some it means advertising. For some it evokes fear and overwhelm? For some it means something very expensive and only for big companies. What is marketing? ☑ Creating a product or service that is needed/in demand ☑ Setting a price ☑ Providing a “place” to sell ☑ Promoting Put… Read More »What is Marketing? What does marketing mean to you?
Recent stats show that Facebook has 2.5 billion active users and that 5.5 million people use Instagram stories every day. There are 145 million daily active users on Twitter and LinkedIn has over 500 million members. If you’re reading these stats and wondering how on earth “little-old-you” can stand out… Read More »Top Tips: How to Stand out from the crowd on social media – guest blog from Claire Fryer