Pinpoint’s Blog – The Talking Point

Read our latest Newsletter

The latest monthly newsletter … Welcome to the April 2021 newsletter – The Talking Point by Pinpoint. During this month, we look at finding the right marketing consultant for you and your business – what to look for and factor in when outsourcing. We also look more at marketing plan… Read More »Read our latest Newsletter

Wearing red

When we get dressed, do we choose the colours we like, or do we choose the colours that like us? Each of us has a unique skin tone, either yellow or blue based. That is what determines our season and so which colours suit us, which colours help us look… Read More »Wearing red

Marketing plans and strategies? Who are these for, why have them, how to get the most from your marketing?

Last week I went to another great online networking meeting, where the members were invited to ask each other questions on what they offer, to whom, how etc business wise. Here is a summary of the questions asked in case they are questions you were thinking of asking or wondering… Read More »Marketing plans and strategies? Who are these for, why have them, how to get the most from your marketing?

Digital Marketing – what is new and what should you as a small business owner be doing?

This blog will look at what is new in digital marketing. The current pandemic has no doubt had an impact on the world of digital marketing. Businesses that weren’t online pre pandemic mainly decided to get online and those that were already online, decided or were prompted to up their… Read More »Digital Marketing – what is new and what should you as a small business owner be doing?

lightbulb moment

Why Marketing fails?

This isn’t intended to be negative and doom and gloom, but more a case of being proactive and giving advice on what to look out for and what to avoid. We all make mistakes, and we all have good and not so good ideas, and this is true of small… Read More »Why Marketing fails?