Right from day one of setting up and running Pinpoint Marketing, 13 years ago this month, I have always tried to put myself in my customer’s shoes and see things from their point of view. After all, I am a consumer myself, a customer and importantly, a fellow small business… Read More »Are you right to follow my lead?
Small Business Marketing
The latest monthly newsletter … Welcome to the May 2021 newsletter – The Talking Point by Pinpoint. During this month, we look at what marketing tasks could you easily outsource? And how can you get support for your business? Plus, Pinpoint Marketing Consultancy Ltd celebrates 13 years in the business.… Read More »Read our latest Newsletter
Further to my blog the other week where I talked about attending an online networking meeting, I went to another meeting but within the same network, and we repeated the same exercise about asking each other questions on the what, how, why, and the benefits and detail of the services… Read More »Your marketing questions answered …
Ask your network, right? Simple. But what if you don’t go networking? (an alien concept to one as I have regularly networked for years and hence, I have someone I can call upon for clients and myself in all business scenarios and skills). Or are there more questions you should… Read More »How to find the right marketing consultant for you?
Marketing plans and strategies? Who are these for, why have them, how to get the most from your marketing?
Last week I went to another great online networking meeting, where the members were invited to ask each other questions on what they offer, to whom, how etc business wise. Here is a summary of the questions asked in case they are questions you were thinking of asking or wondering… Read More »Marketing plans and strategies? Who are these for, why have them, how to get the most from your marketing?
This blog will look at what is new in digital marketing. The current pandemic has no doubt had an impact on the world of digital marketing. Businesses that weren’t online pre pandemic mainly decided to get online and those that were already online, decided or were prompted to up their… Read More »Digital Marketing – what is new and what should you as a small business owner be doing?
When it comes to marketing planning, what kind of planner are you? Are you a wing it see kind? Are you a leave no stone unturned, its all about the detail type of person? Are you a can’t see long term so set 30 day or 90 day plans Are… Read More »What kind of planner are you?
Desperately seeking Sarah – the wrong film title or does this sounds like you looking for your ideal client?
Have you ever been asked “Who is the ideal person I can introduce you to?” I ask this a lot when networking or working with new clients and I have been asked it myself too. If you have been asked, what’s your answer? If it is anyone and everyone, then… Read More »Desperately seeking Sarah – the wrong film title or does this sounds like you looking for your ideal client?