Marketing strategy

lightbulb moment

Why Marketing fails?

This isn’t intended to be negative and doom and gloom, but more a case of being proactive and giving advice on what to look out for and what to avoid. We all make mistakes, and we all have good and not so good ideas, and this is true of small… Read More »Why Marketing fails?

Read our latest Newsletter

The latest monthly newsletter … Welcome to the March 2021 newsletter – The Talking Point by Pinpoint. During this spring based month we look at, in a positive and proactice way, the reasons why your marketing, ideas and campaigns may fail and what to do about this. This issue also… Read More »Read our latest Newsletter

ideal client

Desperately seeking Sarah – the wrong film title or does this sounds like you looking for your ideal client?

Have you ever been asked “Who is the ideal person I can introduce you to?” I ask this a lot when networking or working with new clients and I have been asked it myself too. If you have been asked, what’s your answer? If it is anyone and everyone, then… Read More »Desperately seeking Sarah – the wrong film title or does this sounds like you looking for your ideal client?

We can help with marketing ideas to grow small businesses

To outsource your or not to outsource?

Outsourcing your marketing? It’s the burning question for all business owners experiencing growth or wanting to scale their business up or wanting someone to take away the tasks they cannot or do not want to do themselves within their business. Outsourcing (defined as the practice of sending non-core business activities… Read More »To outsource your or not to outsource?