This is a sticking point for a lot of small business owners, and marketers, when it comes to creating content for social media and other marketing channels. This blog will look at what can you share in your marketing messaging and where can you get content from? To make it… Read More »What to say and how to say it?
The latest monthly newsletter … Welcome to the August 2021 newsletter – The Talking Point by Pinpoint. What to say in your marketing messaging, where and how? Plus, how Pinpoint Marketing plans to work post lockdown. Read the newsletter here Or sign up directly here
When it comes to marketing support, I practice what I preach, or at least try to in the main, regarding helping and offering marketing support to my clients, co-workers and networks. And, I’ve been in your shoes! Marketing support So what do I mean by this. I have set up… Read More »Shoes and marketing support
Last month we looked at non-digital routes to communicating with our customers. So this month we are looking at the digital ways. The current pandemic has no doubt had an impact on the world of digital marketing. Businesses that weren’t online pre pandemic mainly decided to get online and those… Read More »Communicating with your customers digitally. How to do it …
Vision boards and relationships Are you one half of a couple or a partnership? You may be married, cohabiting, dating or in business together. Whatever type of partnership or coupling you have, it is a fact that the success rate within any partnership is considerably higher if there is a… Read More »A picture tells a thousand words
It is celebration time! This month, Pinpoint Marketing celebrates 13 years in business! No mean feat in recessions and a pandemic. Find out more about Nicole and the business in our backstory … To celebrate our anniversary here is a little ode to our business anniversary: Authenticity in your marketing… Read More »An ode to anniversaries
Right from day one of setting up and running Pinpoint Marketing, 13 years ago this month, I have always tried to put myself in my customer’s shoes and see things from their point of view. After all, I am a consumer myself, a customer and importantly, a fellow small business… Read More »Are you right to follow my lead?
So you have decided to get some help for you and your business or are at least considering it so you can focus on growing the business and do what you do best. This is a great first step, not an easy one but well worth considering. If you still… Read More »What marketing tasks from your business should or could you outsource and why?